Customer Service Training: The Fundamentals


Course Delivery

Live Instructor-Led Training

Course Description

The course Customer Service Training: The Fundamentals explores the essential skills, techniques and tools needed to deliver customer-centric client service. Whether you work at a reception desk, in sales, at a call centre, provide on-location service, or any other client-focused role, the key to business success is customer service. What is good customer service? What does your customer expect and need? How can you successfully manage difficult situations? How do you address chronic issues or deal with unexpected events? Developed for employees who work directly with clients, as well as call-centre and and client-service personnel, this interactive course uses a combination of theory, scenarios, role-playing and case studies to help you practice the skills you need to excel in your vital role for the organization.

Course Dates and Pricing


Sep 22 - 22, 2025$850.00Oct 20 - 20, 2025$850.00Nov 17 - 17, 2025$850.00Dec 15 - 15, 2025$850.00Jan 26 - 26, 2026$850.00Feb 23 - 23, 2026$850.00Mar 23 - 23, 2026$850.00

Course Outline

What is Customer Service?

What is Customer Service?
What Shapes Customer Expectations?
Why Is Good Service Hard to Find?
What is the Cost of Bad Customer Service?

Becoming a Customer-Centric Organization

What Is Your Business? What Do You Do?
Who Are Your Customers?
What Does Customer Service Mean In Your Organization?
What is a Customer-Centric Organization?
What Are Your Customer Service Goals?
You are Your Organization’s Ambassador

It Starts with You

Hopes and Fears of Customer Service Providers
12 Essential Skills for Customer Service Providers
Building Your EQ
How to Keep Positive and Energized
How to Set Limits

Effective Communication

What Is Effective Communication?
Barriers to Communication
Active Listening Principles
Advantages, Disadvantages, Tips and Etiquette for Different Service Channels

Delivering Stellar Service

Top Mistakes in Delivering Customer Service
First Things First – Prioritize their Needs
Address Complaints
Be Creative and Go the Extra Mile
Follow Up (Close the Loop)
Know When and How to Escalate
Build the Relationship for the Long-Term

Navigating Difficult Situations

Communication and De-escalation Techniques
Handling Angry Customers
Handling Insults, Sexism, Racism, Trolls and other Ignorant Behaviours
Handling a Customer Who Wants a Personal Relationship
Handling Physical or Legal Threats

Course Wrap Up

Your Action Plan
Top Take-Aways

Course Locations

  • Ottawa

  • Montreal

  • Toronto

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